If the men advertised motorcycles

Women in frank poses, advertisingcars, motorcycles, boats and other vehicles - a stamp known in advertising almost from the very beginning of its appearance. But the guys from MotoCorsa, who are Ducati dealers in Portland, decided to move away from this cliche, and for the posters of the new Ducati 1199 Panigale motorcycle, they replaced the beautiful model of Kylie with no fewer harassed men who are, by the way, employees of the company. From the habitual image there were only red color, frank outfit and sexual poses.

The resulting photo shoot, with one line, attracts attention and clings, and on the other hand, calls that sexist advertising is not the best way to sell products.